I am feral
For the last decade, and maybe even longer (probably longer), I've dedicated myself to creating a unique service that combined movement, holistic healing, and personal brand strategy. Despite my efforts, nothing seemed to click. Instead, I’ve been working three professions - a fitness instructor, a Reiki practitioner and a creative brand strategist for as long as I can remember.
But all that changed when I changed my perspective on how I approached personal branding.
MY STORY CONTINUED
After navigating the tumultuous waters of the music industry, the fast-paced world of New York nonprofits, and the high-pressure environment of tech startups, I found myself utterly burnt out. It wasn't just a case of needing a vacation – I was truly depleted. Despite managing multi-million dollar budgets and spearheading rebranding efforts for billion-dollar companies, I felt a deep sense of disappointment in myself, when I should have felt pride.
Who was this woman… this woman who had worked so hard and fought so bravely to get the titles, the power, to check all the boxes? I didn’t know who I had become. Even though, my outward life seemed perfect – a well-curated closet, envy-inducing vacations, and a flawless Instagram feed.
It wasn’t until I took a chance on a spiritual mentorship program that I rediscovered myself and my purpose. I have a profound passion for helping individuals reconnect with their most authentic selves through healing movement and energetic medicine.
So before I launched Feral into the world, I put myself through my own programming and I’ve been forever changed.